PURPOSE

Women represent 56% of creative agency employees, yet only 27% of agency leadership.*

If diversity drives innovation, how can we move forward with statistics like these?

Not only that, the gender pay gap for creative agencies is currently 25%. For media agencies, it’s 21%.** There's no reason for this disparity in 2022. It's time to change the ratio. 

We’re doing this by championing women in advertising and media. Loudly, audaciously and without shame or judgement. We talk about motherhood, the gender pay gap, sexual harassment, gender bias, representation, mentorship programs, stereotypes and any other topics that interest and affect women. We raise the visibility of women who inspire us, and publicly condemn sexism and misogyny.

Want to be part of it? 

*The Communications Council Member Report, 2019. 

**The State of Diversity & Inclusion in the Australian Communications Industry 2019, B&T and Honeycomb.