Howatson+Company, Bullfrog, Bang Bang Studios, HERO and Saatchi & Saatchi among the Australian shortlisted entrants at the 2024 Gerety Awards
Gerety Awards, reveals the global shortlist along with the agency and production company of the year by country titles.
Shortlisted entries from Australia include, I'm Dying Inside for Modibodi by Howatson+Company; Blacksmithery for Interpath by Bullfrog; Porsche Pong for Porsche by Bang Bang Studios; Under The Avatar for Maybelline New York by HERO and Toyota HiLux 'In The Middle' by Saatchi & Saatchi.
Judging sessions were held around the world, and this week you can watch the jury insight panels LIVE from UK, USA, Poland, Canada, France, AUNZ, East Asia, LATAM, Spain, Netherlands, Middle East and Belgium.
Mavens will be moderating the AUNZ Jury Insights panel at 3pm on Thursday, June 13th (RSVP here).
Panelists include Jury President and Co-CCO, Saatchi & Saatchi Mandie van der Merwe; Creative Copywriter Colenso, BBDO Auckland Isabel Snellen; Senior Strategist, Leo Burnett Melbourne, Dhivia Pillai; and Associate Creative Director, Dentsu Creative, Leisa Ilander.
A total of 394 entries were shortlisted from 35 different countries:
Most shortlisted category: across different media is the Work for Good Cut with a total of 93 shortlisted entries and Craft with 86 entries.
Most shortlisted campaigns: Across multiple categories, Rights against the Right - The first trademark that stops trading Nazi merch for Laut gegen Nazis by Jung von Matt AG, Hamburg; Anti-Choice Ads for Wisp x Abortion Freedom Fund by 72andSunny Los Angeles; The Square Meter for HORNBACH by HeimatTBWA\ Germany Berlin and A Holiday To Remember for Chevrolet by Commonwealth//McCann Detroit
Most shortlisted agency: Jung von Matt AG, Hamburg
Most shortlisted network: from 12 different countries is VML
Most shortlisted holding company: Omnicom followed by IPG and WPP
The Grand jury will now choose the final winners which will be announced Tuesday, September 3. It will include Bronze, Silver, Gold, and Grand Prix, along with the overall Network and Agency of the year winners.
Finch is the AUNZ Production Company of the Year.
Other 2024 Agency and Production Company of the year (by country) winners are:
East Asian Agency of the Year: Dentsu Inc.
French Agency of the Year: BETC
German Agency of the Year: Jung von Matt AG, Hamburg
Spanish Agency of the Year: Sioux & Cyranos
Middle East Agency of the Year: Impact BBDO
UK Agency of the Year: Adam&EveDDB
USA Agency of the Year: Dentsu Creative
Belgian Production Company of the Year: Czar
Polish Agency of the year: Papaya Films
Spanish Production Company of the Year: Bambina Films
UK Production Company of the Year: Biscuit Filmworks
USA Production Company of the Year: Biscuit Filmworks *Agency and production company of the year by country is chosen by the local juries from the portfolio cut and requires a single film no longer than 5 minutes in length that includes up to three pieces of work from the past 12 months.
See the full shortlist at www.geretyawards.com
About The Gerety Awards
Named for Frances Gerety, the copywriter who in 1948 coined the slogan "A diamond is forever”.
The Gerety Awards brings together a jury to select the best in advertising from a powerful perspective, creating a benchmark that is relevant to the market reality, all while redefining the standard to which advertising has traditionally been held.
Gerety Talks
Just like the award show, the Gerety Talks series puts some of the marketing and creative industries true changemakers in the spotlight and at the center of the conversation for a refreshing take on what leadership looks like. Weekly episodes at www.geretyawards.com
Gerety 2024 partners include: Mastercard, The Industry Club, VML, Adobe and Tantor Films.
Jury Insights: https://www.geretyawards.com/juryinsights2024
Email: contact@geretyawards.com
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