WELCOME TO MAVENS, AN INDEPENDENT DIGITAL PUBLICATION TO CHAMPION WOMEN IN AUSTRALIAN ADVERTISING & MEDIA.

By Lauren Aitken. Edited by Leah Morris. At Mavens, we're proud to support events or organisations that prioritise representation of...

With less than 1% female agency owners, Creative Director and Make Mate founder Amelia Micallef is rare among the ranks. Her stellar...

Alicia Mitchell is a Melbourne-based Senior Designer and Art Director who has worked on some of Australia’s best loved brands. Mavens...

Abbie Dubin-Rhodin is Strategy Director at Leo Burnett in Sydney, where she’s strategic lead on Suncorp's retail insurance and banking...

Zoe Simmons is an award-winning SEO copywriter, editor, journalist and soon-to-be published author. Like 4 million other Australians (1...

Katelyn Testa is an Art Director and Anais Read is a copywriter. Together, they’re an award-winning pair of creatives with experience...

TRIGGER WARNING: This article discusses sexual assault in detail, in a workplace environment. If you or someone you care about needs...

Tell us what you do in one sentence? I run a small digital marketing agency; Duck Soup Creative. So balancing being a content creator,...

Every now and then, someone in your industry does something exceptional that transcends the boundaries of what you thought was possible....

Over the past decade as a copywriter and freelance journalist, Quincy Malesovas has cultivated a love of all things food and hospitality....

Words by Lauren Eddy, Senior Copywriter, Bullfrog. Like many of us, Dhivia Pillai didn’t expect to land in adland. She ended up here by...

In advertising – where women make up just 33% of senior management* – mentoring programs can give women the networks and knowledge needed...

By Ella Campbell. This article is based on lived experience. It explores the use of shaming tactics to silence victims of sexual assault...

By Sophie Hanlon, Designer & Copywriter. “I would never buy your deodorant just based on your terrible crap poofy ad. Keep your gay...

The drive to ‘give back’ to the industry is something that grips all the good ones at some point in their careers. In fact, few are...

As Futurist Business Designer and founder of bonbo, Melissa Pepers is a unique supplier to the advertising industry. An expert at...

Tell us what you do in one sentence? I manage a wildly talented group of diverse digital specialists who build things, solve puzzles and...

With three decades of media experience, Nicole Webb’s impressive CV includes 10 years as a Sky News producer, journalist and newsreader....

With a perfectly articulated British-Australian accent and attentive listening skills, Souad Christina Saied is a born mentor. She’s also...

With Melissa Griffiths. If the last few years showed us anything, it highlighted the need for empathetic and emotionally mature leaders....

Words by Lauren Eddy, Senior Copywriter, Bullfrog. Growing up on an NZ dairy farm, then studying geography and environmental studies in...

Words by Olivia Cain. Edited by Leah Morris. Returning to work after parental leave can be daunting and complex. For most parents, life...

Australian expat Jane Evans is a highly awarded creative director, agency founder and published author working in London. After...

Is one of your new year’s resolutions to build yourself up at work? Here are five empowering steps you take to join the confidence club –...

When advertising creative Alessia Castiglione applied to be part of the Assisterhood mentoring program, she was freelancing in Brisbane...

By Karen Dewey, CEO and co-founder, Lumi.Media. After decades working as a television producer – making all genres of content from...

Thanks to a new study, we now know – for the first time – how many Aussie ad men really give a f**k about gender equality. Approximately...

Tell us what you do in one sentence. I sort out clients' social media marketing so they can increase awareness, improve perception in the...

Words by Lauren Eddy, Senior Copywriter, Bullfrog. The Aunties is a program that aims to inspire, protect, connect and champion women...

Words by Lauren Eddy, Senior Copywriter, Bullfrog. Introducing our next Auntie in the series 'Mentor Like an Auntie', Robyn Bergmann is...

Introducing The Aunties, a new program that aims to inspire, protect, connect and champion women of all ages and backgrounds across...

By Amanda Cordner, Founder & Director, Sea Salt Marketing. Despite many seeing marketing as a female-dominated industry, the truth is far...

In today’s marketing landscape, being ‘conscious’ is common talk that’s rarely walked. This is not the case for Mek, a Melbourne-based...

Tell us what you do in one sentence. I persuade people to feel things about stuff that they wouldn’t otherwise. Best day in the history...

Next to grace Mavens 'Career Confessions' series is The Hallway Creative Director and copywriting queen, Jessica Thompson. Read on for...

Ever heard of a founder who dropped out of college, only to create a multimillion dollar social media platform? Melbourne-based creative...

Did you know that women make 85% of purchase decisions? That equates to more than $800b in spend – colossal purse power. It’s an insight...

With only 7% of venture capitalists backing women-led startups (Forbes), Lumi.Media is a rare gem among tech companies. At the helm is...

Tell us what you do in one sentence? I manage my amazing team, send a tonne of Slack messages about anything and everything, juggle lots...

Ariani Adam is a Melbourne-based photographer and social media specialist. Ari has bucketloads of talent for music photography and...

The greatest hypocrisy of the creative industry is that we purport to be cognisant of culture, yet we willingly live in a giant bubble....

If you work in advertising, you’ve probably picked up the phone to hear your client blurt excitedly: ‘we’ve got a Canstar rating. Let’s...

Why you shouldn’t become obsessed with your job and, I don’t know, just be a person instead – an anecdotal advocation of learning to put...

By Emma Edwards. Trigger warning: this article describes mental health challenges including depression, anxiety, burnout and postpartum...

The internet is still in its infancy. Like an infant, it lacks rules and self-control. As it grows, flaws emerge – lack of data privacy,...

Pan Sandar Myint is a Sydney-based human rights advocate and founder of Empower Success Media. She’s also the very first Rohingyan...

Anna Thairs is an award-winning Strategy Director and a strong advocate for diversity and mental health. Being open and vocal about her...

By Mirella Arapian. "Never let a good crisis go to waste.” – Winston Churchill. Recent global events have proven that purpose—a phrased...

By Alicent Wong. I love this quote by an unknown author: “Failure is only a temporary change in direction to set you straight for your...

Think of the most creative person you’ve ever met then add empathy, humour and unwavering professionalism. Meet Stefanie DiGianvincenzo,...